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California Privacy Disclosure

How SIE Data complies with the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), and how California residents can use their rights.

Last updated: May 1, 2026
CCPA / CPRA — effective 2020 / 2023

Quick summary

  • The CCPA and CPRA give California residents broad rights over their personal information.
  • SIE applies these rights to every California resident, regardless of business size.
  • You can ask us to access, delete, correct, or limit how we use your data. There is no fee.
  • We do not sell personal information and we do not share it for cross-context behavioral advertising.

1. Overview of the law

California passed the CCPA in 2018, and the CPRA expanded it in 2023. Together they apply to businesses that earn more than $25 million a year, that hold personal information on at least 100,000 California residents, or that earn at least half their revenue from selling personal information. The law is enforced by the California Privacy Protection Agency (CPPA) and the California Attorney General. SIE meets the consumer-volume threshold and treats the entire CCPA / CPRA ruleset as binding on our operations.

2. Your rights

  • Right to know. Ask what we collected about you in the last twelve months and where it came from.
  • Right to delete. Ask us to remove your personal information from our systems.
  • Right to correct. Ask us to fix information that is wrong.
  • Right to opt out of sale or sharing. Tell us not to sell or share your data, even though we currently do not sell it.
  • Right to limit use of sensitive personal information. Restrict how we use sensitive categories under CPRA § 1798.121.
  • Right to non-discrimination. We will not give you worse service for exercising any of these rights.
  • Right to portability. Receive your data in a portable, readable format.

3. How SIE complies

We block regulated consumer-report fields at the platform level. We honor the Global Privacy Control signal as a valid opt-out request under CPRA. We respond to verified requests within forty-five days, with a possible forty-five-day extension if we tell you why we need it. We register with the California Data Broker Registry where required and publish annual transparency metrics on our compliance dashboard.

4. Authorized agents

California allows you to use an authorized agent. Your agent must send us a signed permission letter from you. If your agent is a business, the agent must also be registered with the California Secretary of State. We may still contact you directly to confirm the request before we act on it.

5. How to submit a request

Or email [email protected] with the subject line "California Privacy Request". California residents may also use our Do Not Sell or Share My Personal Information page (DNSMPI), required by CCPA § 1798.135.

6. Effective date and scope

The CCPA took effect January 1, 2020. The CPRA amendments took effect January 1, 2023, with enforcement starting July 1, 2023. The law covers all California residents and any household member identifiable from the records we hold. SIE meets the 100,000 consumer threshold under Cal. Civ. Code § 1798.140(d)(1)(B).

Need help?

Privacy team: [email protected]
See also our full CCPA / CPRA notice and our Privacy Policy.