Skip to main content

Comparison

SIE Data vs ZoomInfo

ZoomInfo has a 420M+ contact database scraped from the web. SIE Data has 11M+ contacts verified by federal and state government registries. Different tools for different needs — here is an honest breakdown.

Feature
ZoomInfo
SIE Data
Contacts
420M+ (web-scraped)
11M+ (100% gov-verified)
Starting price
$15,000/yr
$0 (free pilot)
Data source
Social scraping, web crawling
Federal registries (NPI, FINRA, FMCSA, state boards)
Intent signals
Third-party integration (paid add-on)
Building permits + filing signals (included)
Compliance
Basic
FCRA + DROP + 7-stage pipeline
Auto-buy rules
No
Yes — automated lead delivery
Free trial
No
25 credits/mo free
Contract
Annual commitment required
Month-to-month available
Total contacts
420M+
11M+
International coverage
Global
US-focused
Org chart / decision makers
Native org chart view
AI-powered decision maker discovery (customizable by role per industry)
Automated lead delivery
No — manual search + export
Auto-buy rules deliver matched leads daily
Intent Type
Inferred from content consumption
Declared intent from actions + consent-verified behavioral data
Built-in Outbound
None — export to external tools
Email, SMS, voice, auto-dialer — 33 channels built in
Consumer Signals
B2B only
517 signals — buying readiness, vendor evaluation, switching intent across 46 industries
Signal Taxonomy
~300M contacts, limited intent taxonomy
517 signals — 27 FCRA-blocked by design

A note on honesty

ZoomInfo has a massive 420M+ contact database with global coverage and built-in email sequences. If you need broad international B2B data with integrated outreach, ZoomInfo may be the better fit. SIE Data is purpose-built for US businesses who need government-verified contacts, compliance-grade provenance, and permit-based intent signals — at a fraction of the cost.

Who SIE Data is best for

SMBs who can't afford $15K/yr for ZoomInfo

Home services companies who need permit-based leads

Compliance-conscious buyers who need data provenance

Companies looking for government-verified contact data

Regulated industries that need an auditable data trail

Key differences at a glance

Government-verified data

Our contacts come from NPI (healthcare), FINRA/SEC (financial), FMCSA (moving/trucking), and state licensing boards — not social or web scraping. Every record has a verifiable source.

No $15K commitment

Start with 25 free credits/mo, no credit card. Scale to month-to-month plans when ready. ZoomInfo requires annual contracts starting at $15,000/yr.

Compliance built in

FCRA firewall blocks regulated data by default. DROP-compliant deletion on request. Full provenance chain for every signal. Not an add-on — it is the architecture.

Enterprise trust — where SIE wins on procurement

Procurement teams at large prospects flag ZoomInfo's TOS disputes + lack of record-level consent provenance as a blocker. SIE ships these as first-class trust artifacts.

Trust artifact
ZoomInfo
SIE Data
Self-serve 48h sandbox with real signals
Sales-gated

Demo scheduling cycle runs 2-4 weeks before any data touches a sandbox.

/sandbox

Email in, 10K sample signals + scoped JWT in 60 seconds.

Live deletion-resilience metric
Not published

Deletion exposure from CCPA/GDPR requests is not publicly quantified.

/enterprise-hub/security

Shows % of supply that is deletion-resistant, updated hourly.

Public consent-receipt verify endpoint
Internal audit only

No external-facing verify API; provenance questions route through support.

/api/v1/public/consent-receipts/{id}/verify

External auditors can independently verify record-level provenance.

SOC 2 controls catalog + evidence log
Certs available

Reports shareable under NDA; control-level workflow remains opaque.

15 seeded controls

Append-only evidence log makes Type II audit faster when engaged.

Pre-filled security questionnaire
Per-deal cycle

Each prospect runs CAIQ/SIG back-and-forth through the account team.

40 questions pre-answered

CAIQ/SIG coverage at /enterprise-hub/security-questionnaire.

Interactive pricing calculator
Sales call required

Effective cost-per-contact is not visible without a quote.

/enterprise-hub/for-embedders

Sliders show ARR, overage, and effective $-per-reveal live.

The moat isn't marketing — every claim above links to a live endpoint or shipped artifact. Your security team can verify the moat before your procurement team even starts reviewing vendors.

Get Started Free

25 credits/mo free, no credit card required. See government-verified data for yourself.

Get 25 free credits

No credit card. No annual contract. Cancel anytime.